For the love of reading! LES Philippines collaborates with The Storytelling Project

Licensing Executives Society Philippines (LESP) Education Committee Head and Past President Leslie Anne T. Cruz, together with LESP President-Elect Vida Panganiban-Alindogan, signed on 5 May 2022 during a virtual meeting a Memorandum of Understanding with The Storytelling Project (TSP) to promote the habit of reading in children from underprivileged communities and teach the importance of protecting intellectual property rights at a young age. TSP’s founder Rey S. Bufi, and Executive Director, Daniel Joseph Benito represented the non-profit.

The MOU with TSP is an offshoot of Leslie’s LES IP Kids Day initiative in the Philippines, which started on 17 March 2020, to celebrate the memory of the late Patrick Terroir, LES International’s former Patent and Technology Licensing committee head and past president of LES France.

TSP is a non-profit organization that fosters the love of reading through storytelling to cultivate imagination, inspiration, and hope in Filipino families. Since 2012, TSP has donated more than 10,000 storybooks to libraries and Filipino children and shared stories with more than 10,000 kids in 30 provinces.

LESP President Bayani Loste and LESI Young Members Congress Asia Pacific organizing committee team Karl Simon Revelar and Kiia Dizon-Bautista joined the virtual MOU-signing. TSP’s Elaine Cotoner organized and hosted the call.